Saturday, May 22, 2010


‘Customer first’, ‘We cannot pronounce Success without U’ these are some of the phrases used by enterprises to attract customers.
Recently my Uncle purchased AC and some other household items in a well known ‘XXXXXX & Co’ in our city. He made the settlements and came to his home. The things reached his home the next day and he was shocked to see that the AC was not the model which he ordered. He went back to the shop and asked them to change the AC. But there was not even a single person to listen to him. They were busy with the next customer. Only now I realised how customer is first to them.

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